The Rooted Life/rootcausewell.com/Q1 2026/one developer

Brand, course, assessment, and a personal AI. Solo build.

Kristy Blacklock, NTP, FNTP, needed her whole practice online. One quarter of solo work later, all of it is live at rootcausewell.com.

The live rootcausewell.com homepage above the fold: cream canvas, serif headline reading 'Your body has been trying to tell you something', and a terracotta Find Your Foundation button.

321NAQ questions, scored server-side
19body systems per assessment
17scoring scales
$67Foundations course, one-time
60+training docs indexed locally
1developer, one quarter

The live site

Slow medicine needed a slow site.

Cream, serif, photographs from her own garden, and copy that reads at her pace. These are full captures of the production pages; scroll inside each frame.

Full capture of the rootcausewell.com homepage. Cream canvas, Cormorant Garamond headline reading 'Your body has been trying to tell you something', three offering cards, Kristy's portrait, a dark quiz invitation band, journal teasers, and the $67 Foundations course pitch on black coffee. — HomeThe promise, the offerings, her story, the quiz, the course. One scroll.

Full capture of the Foundations course sales page. The five foundations ledger, how it works, what's included, the $67 one-time pricing block with satisfaction guarantee, objection handling, and a frequently-asked section. — FoundationsThe $67 course page. Five foundations, one price, lifetime access.

Full capture of the about page. 'I became a healer because I needed one', garden and kitchen photography, what to expect from her practice, and credentials. — AboutHer story at her pace, photographed from her own garden.

Every surface

Built calm, all the way down.

Crops from the shipped product: marketing bands, content surfaces, phone screens. Click any one to look closer.

01 · full-width bands6 crops

02 · content surfaces8 crops

03 · phone screens9 screens

Demo 01 / The assessment

All 321 questions, scored on the server.

The NAQ is the clinical intake instrument of the NTP profession: 321 questions across 19 body systems, autosave on every answer, resumable mid-assessment. This slice runs eight of them with the production UI and hotkeys.

Upper G.I. · 1 of 80%

Bloating or gas within 1 hour of eating

Autosave on

// 1-4 hotkeys · autosave indicator · saves to your browser only

Behind the sign-in

The portal she works in.

Clients sign in to the course, a food journal, protocols, documents, and messaging. Kristy signs in to the other side of it.

The portal dashboard after sign-in: 'Good afternoon, Kristy', the featured Foundations course card with its five foundation tags and $67 price, and quick cards for the foundations quiz and messaging. — Her dashboard on sign-in, captured during the build.

The purchased Foundations course on mobile: the five foundations with descriptions, eight video lessons, five guided meditations, the fillable food journal PDF, and supplement protocols. — Inside the $67 course: lessons, meditations, protocols. Scroll it.

The floor

Health data, handled like it matters.

A nutritional therapist is not a HIPAA covered entity. The build holds itself to that bar anyway: consent is captured before any health question is asked, every sensitive column is encrypted at the field level, and one RPC deletes a client’s record atomically.

MHMDA + CHD policy
Consent capture
pgcrypto field encryption
Row-level security
Atomic deletion RPC
Data export
Audit log

Demo 02 / The library

Her brain, queryable.

Her training archive, 60+ documents from the NTP program and years of practice, sits indexed on her own machine with a private chat agent on top. The answers below are pre-written from that archive; click a prompt.

A small private brain.

Trained on Kristy's NTA modules, Reiki manuals, Biotics protocols, and her own client notes. It cites every claim back to the document it came from.

Try a question

Demo · click a question above. Free-text input is disabled in the public preview.

// click a prompt to send · streaming animation only · no API calls

Shipped in the quarter

Brand identity Marketing site Foundations course Quiz funnel NAQ assessment Client portal Admin deep-view Compliance scaffolding Field-level encryption Email infrastructure Personal AI library

The outcome

Live at rootcausewell.com. The 321-question assessment scores server-side, 60+ training documents sit indexed locally, and the first client cohort is actively using the portal.

One focused quarter bought her a practice she owns outright, from the wordmark to the encryption. The site is one click away if you want to check the screenshots.

Built solo · Q1 2026 · rootcausewell.com

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